Designing Mailers and Print Brochures
Overview of the SOP - This document is intended to be used as a guide to get canva pro access for new employees.
MA
Introduction:
Maintain a high resolution (300 dpi) for all images and graphics to ensure print quality.
Golf Summit Brochure:
Size: 11x8.5 inches
Pages: 2 (4 faces - front cover, inside-left, inside-right, back cover)
Orientation:
a. Landscape for front and back cover
b. Portrait for the other ones
Design Considerations:
a. Front Cover: Include an eye-catching title, event logo, and relevant imagery.
b. Inside Pages: Organize information logically, with highlights, schedules, and key speakers.
c. Back Cover: Include dates, contact details, website, hotel, prices, and a compelling call-to-action.
Medical Conference Brochure:
Size: 11x8.5 inches
Pages: 3 (6 faces - front cover, inside-left, inside-center, inside-right, outside center, back cover)
Orientation:
a. Landscape for front and back cover
b. Portrait for the other ones
Design Considerations:
a. Front Cover: Feature the event name, theme, and engaging visuals related to healthcare.
b. Inside Pages: Arrange sessions, workshops, and presenter information in a clear format.
c. Back Cover: Include dates, contact details, website, hotel, prices, and a compelling call-to-action.
Finance Conference Mailer:
Size: 9.5x6 inches
Faces: 2 (front and back)
Orientation: Landscape
Design Considerations:
a. Front Side: Highlight the conference details, keynote speakers, and key benefits.
b. Back Side: Provide a brief registration process, website link, and contact information.
Foldable Mailer for Finance Conference:
Size: 9.5x12 inches (folded to 9.5x6 inches)
Faces: 3 (front cover, inside, back cover)
Orientation: Landscape
Design Considerations:
a. Front Cover: Make a strong visual impact with the event theme and branding.
b. Inside Pages: Divide content logically, including agenda, featured sessions, and networking opportunities.
c. Back Cover: Include a concise registration guide, website link, hotel, and website.
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